Wellness–Simplified

Wellness–Simplified is committed to promoting healthy eating through their travel-friendly, organic superfood toppers. Their goal is to make eating nutrient-rich easy and delicious to help customers live a positive life.

Problem:

Needed to create branding and packaging that was easy to understand. We needed to educate the consumers about this new alternative as well as clearly explain how the product can be used in a travel-friendly way.

Together, we decided to create: Brand identity design and package design.

Solution:

The brand identity design was meant to create consistency through clean and simple design, similar to its ingredients. The small packets create convenience and their information design demystifies the seemingly complicated task of having essential nutrients on the go.